Paid search & paid social

Ads that pay for themselves. Or get fixed.

Search and social campaigns built around your margins, managed with disciplined budgets and weekly optimization, and reported in plain English. You see every dollar and every lead in your dashboard.

  • Free, no obligation
  • Four quick fields
  • Plain-English findings
Why it matters

Spend less on clicks. More on customers.

Most wasted ad spend comes from loose targeting, weak landing pages and campaigns nobody checks. We fix all three.

From Set and forget
to Weekly optimization

Search terms, bids, audiences and creative reviewed every week.

From Clicks
to Cost per lead

We manage to the number that matters: what a lead or sale costs you.

From Black box
to Full visibility

Spend, leads and results live in your dashboard, with a plain-English summary.

The work

What’s included

Account strategy

Campaign structure, budgets and targets set from your margins and goals.

Google Ads

Search, Performance Max and remarketing campaigns for high-intent buyers.

Meta & social ads

Prospecting and retargeting on Facebook and Instagram, plus LinkedIn where it fits.

Amazon Ads

Sponsored Products, Brands and Display for sellers, managed to your target ACoS.

Conversion tracking

Calls, forms and purchases tracked properly before we scale spend.

Creative, copy & landing pages

Ad variations written and tested continuously, with page recommendations or builds that turn clicks into leads.

How it works

Four steps, one steady cadence

  1. Audit

    Review existing accounts, tracking and wasted spend.

  2. Launch

    Rebuild or launch campaigns with tracking verified.

  3. Optimize

    Weekly search term, bid, audience and creative work.

  4. Scale

    Increase budget where cost per lead stays healthy.

Included on Pro and MaxGoogle, Meta and Amazon ad management is included on Pro and Max, and available as a $297/mo add-on on Starter and Standard.

Compare plans

Learn more

Ad management guides

How Google’s ad types differ, how to set a budget from your own numbers, and how to fix ads that don’t produce leads.

Local Services Ads vs Search Ads

Pay-per-lead vs pay-per-click: how the two Google ad types differ, and when to run both.

Read the guide

Setting a Google Ads budget

Work out a budget from the leads you need and what you can afford to pay for one.

Read the guide

Why ads aren’t converting

The usual causes: tracking, search terms, landing pages, follow-up and settings, and how to fix each.

Read the guide

All guides

Free Ai visibility audit

See how Ai sees your business

Find out whether ChatGPT, Gemini, Perplexity and Google recommend you, who they recommend instead, and what it would take to change that.

  • Engine-by-engine checkMentions and citations across every major Ai engine
  • Competitor comparisonWho gets named for your buyer questions
  • Trusted-source mapReview sites, directories and publications Ai leans on
  • Prioritized quick winsSite, schema, reviews and mention fixes, ranked

Request your free audit

Free and no obligation. We’ll email your findings in plain English.

FAQ

Questions, answered

Still deciding? Start with the free audit and we’ll show you where you stand.

Get the free audit

Is ad spend included in the plan price?

No. Your plan covers strategy and management. Ad budgets are paid directly to the ad platforms, so you keep full ownership and visibility of the accounts.

Which ad platforms do you manage?

Google Ads (search, Performance Max and remarketing), Meta (Facebook and Instagram), LinkedIn where it suits your audience, and Amazon Ads (Sponsored Products, Brands and Display) for sellers.

How quickly will I see results?

Search campaigns can generate leads within days of launch. Expect a few weeks of optimization before cost per lead settles as we learn which terms, audiences and ads perform.

Who owns the ad accounts?

You do. We work inside accounts in your name, so the data and history stay with your business.

Ready when you are

Your next customer is asking Ai right now. Make sure it says your name.

Start with a free Ai visibility audit, or pick a plan and we’ll get to work.